James Taylor is spot-on.
Too many analytic professionals think that only the data speaks and that business rules are, as someone once said to me, “for people too stupid to analyze their data”. Similarly too many IT professionals think that everything can be reduced to business rules or to code using explicit analysis. The reality for most decisions is somewhere in between.
In order to truly achieve business transcendence one must follow the Middle Way.
In the first two posts in this series, we explained what interaction effects are and what their consequences could be if they remain undetected. We also list...
In the previous post in this series, we defined interaction effects and discussed the potential consequences if they remain undetected. In this post, we will...
Experiments allow us to test how changes to our products affect the behavior of our users. We make many such changes in many experiments running at the same ...
I was interviewed for the Analytics Power Hour podcast.
