I was interviewed for the 1,000 Experiments Club podcast.
Lukas spoke with AB Tasty’s VP of Marketing Marylin Montoya about the process and culture of experimentation; from the methods to the roles of the teams involved within an organization. Here are some of the key insights from their conversation.
In the first two posts in this series, we explained what interaction effects are and what their consequences could be if they remain undetected. We also list...
In the previous post in this series, we defined interaction effects and discussed the potential consequences if they remain undetected. In this post, we will...
Experiments allow us to test how changes to our products affect the behavior of our users. We make many such changes in many experiments running at the same ...
I was interviewed for the Analytics Power Hour podcast.
